Emma Roberts has brought back a bold beauty moment—returning to red hair for the first time in nearly eight years. The American Horror Story star, known for her ever-changing blonde styles, debuted a striking ginger shade that quickly grabbed attention on social media.
On Sunday, February 2, Roberts shared two selfies on Instagram, revealing her new copper-toned hair. She captioned the photos “ SUNRISE RED ” and gave credit to celebrity hairstylists Nikki Lee and Riawna Capri of Nine Zero One Salon for the transformation. The shade is a warm, vibrant red—not too dark, not too light—with minimal highlights, offering a natural yet vivid look.
The next day, Roberts posted a video showing the dramatic change. It began with her blonde hair and transitioned to the longer, flowing red locks. “I created this shade for Emma as she needed to go red for an upcoming role,” Lee explained. “This multi-reflective tone is perfect for her—it makes her eyes pop and looks amazing with her skin tone.”
Lee used Wella Illumina Permanent Hair Color and added Wella Color Touch to balance the mid-lengths and ends. For extra volume and length, she and Capri applied Great Lengths extensions. Capri also cut the ends into soft, wispy layers to give the hair a light and natural movement.
The final look has drawn comparisons to Julia Roberts’s iconic red hair in the 1990s—a reference Emma seems to embrace. As the niece of the legendary actress, Emma is no stranger to red carpet style and screen presence. With this new hair color, she’s making her own mark as a modern redhead icon.
Fans are already celebrating the return of red on Emma, and many are inspired to consider their own redhead era.
