Bella Hadid has once again captured attention at the Cannes Film Festival—this time with a striking new hair color. The model made her return to Hôtel Martinez ahead of the festival’s official start, revealing a honey-blonde shade that marks a fresh departure from her usual brunette look.
Hadid styled her new color in a side-parted, tousled updo, staying true to her go-to festival hairstyle. She completed the look with ‘90s-inspired sunglasses, a nude-pink lip, and her signature glowing skin. Her outfit featured an all-white ensemble: a structured corset top, bootcut pants, and vintage Saint Laurent heels—a chic nod to summer style.
The soft blonde tone is warmer and more golden than Hadid’s past hair choices, giving off a relaxed, vacation-ready vibe. As fans await more fashion moments over the coming days, her new look has already gone viral—despite this year’s stricter dress code that rules out the sheer gowns she famously wore in previous festivals.
Looking back at last year’s standout styles—sleek buns, deep waves, and vintage designer pieces—it’s clear that Hadid’s reign as the unofficial Queen of Cannes continues, now with a fresh blonde twist.